AI

Ayushmann Khurrana Leads Agoda’s AI Travel Tool!

Agoda has launched an AI-powered Vacation Planner for Indian travelers, developed with Google’s Gemini and Imagen AI. The tool creates personalized itineraries in seconds, offering tailored destination, activity, and accommodation suggestions. Bollywood star Ayushmann Khurrana leads the campaign as "Mr. Vacaywala", making travel planning fun and stress-free

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Technology

Google CEO’s Secret to Productivity: Sleep!

Google CEO Sundar Pichai shared his approach to sleep, revealing that he aims for six hours each night. Despite his demanding schedule, he prioritizes rest, calling it important for productivity. Pichai, a late-night person, catches up on work in the evenings. He also starts his day with Techmeme, a tech news aggregator used by top executives.

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Startups

1 Finance Launches ₹450Cr ESOP Buyback to Reward and Retain Talent

1 Finance has launched an ESOP buyback program at a ₹450 crore valuation, allowing employees to sell their stock options. This move aims to reward and retain talent, boosting employee wealth. The buyback reflects strong investor confidence in the company’s growth. As startups increasingly adopt ESOP buybacks, 1 Finance sets a new benchmark in employee benefits.

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Marketing

WPP Media Launches AI Tool ‘Open Intelligence’ to Boost Ad Performance

WPP Media has introduced Open Intelligence, an AI-driven tool that helps brands improve their marketing strategies. The platform analyzes vast amounts of data to provide smart insights, making advertising more effective. It works with major tech partners like Google and Microsoft, ensuring compliance and privacy while optimizing campaigns to deliver better results for businesses.

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Brands

Max UAE’s Haroon Rasheed Highlights Culturally Inspired Fashion

Max UAE’s Haroon Rasheed highlights the power of localized fashion, showing how brands can connect deeply with customers by embracing local trends and preferences. By blending global styles with regional influences, Max UAE creates fashion that resonates with its audience. This approach strengthens brand loyalty and drives success in the competitive retail market.

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Advertising

Omnicom-IPG Merger Gets CCI Nod, Set to Form India's No.2 Ad Group

Omnicom’s acquisition of Interpublic Group (IPG) has cleared 10 of 20 global markets, including India. The Competition Commission of India (CCI) approved the deal, marking a major step toward finalizing the merger. The combined entity will become the second-largest advertising group in India, reshaping the industry. More approvals from key markets are expected soon.

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Startups

Practo Expands to UAE, Connecting Patients with 31,000 Doctors

India’s digital health startup Practo has expanded to the UAE, offering healthcare services in Dubai, Abu Dhabi, and Sharjah. The platform connects users with 31,000 doctors and 3,000 healthcare facilities, enabling easy appointment booking. Practo aims to improve global healthcare access, leveraging its successful India operations to support patients across borders.

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Marketing

Current Global MENAT Expands Team After Major Wins, Eyes Regional Growth

Current Global MENAT is growing fast, adding five new hires after major client wins. The agency, part of Middle East Communications Network (MCN), focuses on earned-first strategies for brands like Dubai Tourism, Bentley, and Kraft Heinz. Recently named PRWeek’s Middle East Agency of the Year, it continues to expand its influence in the region.

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Brands

Kohl’s Stays Strong Despite Tariff & Leadership Changes

Kohl’s has maintained its sales and earnings targets despite tariff challenges and a CEO shakeup. The company reported better-than-expected quarterly results, boosting its stock. Interim CEO Michael Bender reassured investors, emphasising store optimisation and private brands. The Sephora partnership remains strong, helping Kohl’s navigate market uncertainties.

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Advertising

Advertima & Publicis ME Launch AI Tool to Transform Retail Media Buying

Advertima and Publicis Media Middle East have teamed up to revolutionize retail media buying. Their AI-powered platform enables real-time audience targeting across in-store, online, and digital out-of-home (DOOH) networks. This partnership simplifies campaign planning and execution, making advertising more efficient and impactful for brands and retailers.

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